18 March 2011

Dunkin Donuts vs. Crumpets for Tea



Will you soon be eating a Royal Wedding Donut with your afternoon tea?  This heart-shaped confection will be filled with jelly and topped with vanilla icing and a chocolate drizzel and is coming to Dunkin Donuts from April 24-29.  And although Will and Kate might be experiencing their own form of bliss, this tasty treat will certainly get the American television viewers extra incentive to wake up and watch the early morning version of the Royal Wedding.

One of the most interesting aspects of this marketing endeavor is that although Dunkin' Donuts has a Londoner for its CEO, Nigel Travis, it appears that there are no Dunkin' Donuts in the United Kingdom!  No wonder the Brits like their tea and crumpets.  If you haven't experienced a hot cup of coffee and a big fat bite of a Dunkin', you don't know what your missing.  It appears that Dunkin Donuts empire might be farther reaching than that of the British empire - United States, Qatar, Honduras, Bulgaria and India to name just a few of the 31 countries that know a good cup of coffee when they taste it. 

Personally, this American plans to enjoy a cuppa tea at Fortnum & Mason (and a crumpet or two) but it is good to know that the masses will can sink their teeth into a sweet treat.




1 comment:

  1. Sounds yummy!

    I wrote a post on my Royal Wedding blog today that you might be interested in, about the BBC. Let me know if you are interested!
    http://www.royalweddingweblog.com/

    ReplyDelete